Coaching, Engaging and Promotions: How to Attract and Retain Your Target Markets
Who is your target market? Moms and daughters? Business workers… Make a Real Connection by Coaching When you are trying to appeal to so many markets, there is no narrowly set demographic. It is...
View ArticleEmploying Antioxidants in Your Skin Care Strategy
Over the last couple of decades, antioxidants have risen from… From barrier repair via lipid oxidation reduction, to improved elasticity via glycation prevention, prolonged cell longevity and increased...
View ArticleHormonally Driven Pigmentation in Ethnic Skin
Hormones are critical chemical messengers that regulate the majority of… What is “Ethnic” Skin?While the term ethnic is something that has been widely used to describe individuals with darker skin,...
View ArticleHormones in Ethnic Skin
A number of hormones are known to affect the human… For example, skin color is under exquisite hormone control.3 Only recently was it understood that the skin is a major producer of sex hormones, as...
View ArticleThe Physiology of Skin of Color
People with skin of color will soon make up the… People with skin of color will soon make up the majority of the United States. This will have a significant impact on the practice of professional skin...
View ArticleThe Effects of Hormones on the Skin
Having an understanding of how hormones affect the skin can… WHAT ARE HORMONES? Hormones are chemicals secreted by cells or glands, which act as messengers that are sent out from one part of the body...
View ArticleNew View: Rethinking the Skin as an Endocrine Organ
Did you ever get a scrape when you were young… It fights infection, regulates temperature, shields our DNA from solar damage, distinguishes between the tickle of a feather and the abrasiveness of a...
View ArticleInnovative Client Consultations: The Key to Client Retention
Your goal: to capture your client, to inspire them to… Now, how do we create this amazing and innovative client consultation? Think outside the norm. Think beyond what you know or anything you have...
View Article10 Things About: Prepping your Skin for Summer
As the days start to get longer, you may notice… Assess your client’s skin. After months of hibernation, your client’s skin is coming back out for the world to see. Take a few minutes to do a skin...
View ArticlePromoting Wellness for Earth Month
April is Earth Month with worldwide festivities for Earth Day. What are you doing to honor nature’s abundance and precious natural resources? Keep up with this year’s spa trends with these tips:...
View ArticleRevamp Your Lifestyle
Working in an industry that focuses primarily on caring for… Munch in the Morning. We all have heard it before – breakfast is the most important meal of the day. A nutritional meal in the morning,...
View ArticleSkin Care MYTHS: You should never wax above the eyebrows.
Facts: True and false – If your treatment of choice… Personally, I know that a good sugaring technique will prevent hair breakage and quickly refine and eliminate that upper eyebrow hair growth. I...
View ArticleVitamin B12 Supplements: Help or Hype?
Vitamin B12 shots and supplements are all the rage, which… ” These findings are somewhat troubling considering the essential role B12 plays in maintaining a sense of overall health and well-being. B12...
View ArticleSpa Estique
Spa Estique is a sanctuary for skin, body and soul… One visit will show the time and detail taken to create this incredible place of pure rejuvenation. The Women’s Spa Lounge includes a steam shower,...
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